Tag Archives: copywriter

It was November

It was November ~ the month of crimson sunsets, parting birds, deep, sad hymns of the sea, passionate wind-songs in the pines.
– L.M. Montgomery

It was November ~ the month of promiscuous trees, turbulent moons dressed up in haze, opal leaves layering the smock of earth.
© Iulia Halatz

Art by Charles Vess.

Sad in the fall

“You expected to be sad in the fall. Part of you died each year when the leaves fell from the trees and their branches were bare against the wind and the cold, wintery light. But you knew there would always be the spring, as you knew the river would flow again after it was frozen…”
Ernest Hemingway – A Moveable Feast

Andrea Kowch

When the pen fails

The story starts with “the pen is mightier than the sword” and we totally give in to it. Our words are the polisher of rough patches, the clearer of dark skies, the bridges for Human-to-Human interaction.
The prerequisite of a powerful business appeal is no longer connected to either B2C (business-to-customer) or B2B (business-to-business) but to H2H, Human-to-Human. We are all story tellers and we need to gather (and charm) audiences everywhere. We cannot live outside a story, for it can be our own life story, or the story we have created. Even if you sell ski gear, the props of a story represent the frame on which you start building and selling.

What if your story fails? And your words are dying slowly and rot in places unknown. What if our stories contradict others and fall to pieces? There will be always moments when our words are not enough, when we are not enough due to the limitations of some obsolete measurements in quality. Or success. Or the money measurement for success. Would we turn into knights (from gardeners)?

Author Cassidy Dale points out that many people are either knights or gardeners. The knights view the world as a cataclysmic conflict with winners and losers, with battles to be fought, and with right and wrong as the dominant drivers. Gardeners, on the other hand, have the instinct to look for ways to heal, to connect, and to grow the people they encounter.”
Seth Godin

I admit I sometimes fight… with my hat. I put it on and leave. They are not wrong and I am right, just my pen is incomplete. So, (I hope) I am still a gardener.

How would you fight?
With the crafted spears of a magnificent simple idea?
Find another pen and Demonstrate. Find new words that breathe and start with the truest sentence that you know and put on a show. Simplify! For every simple idea, use demonstrations, figures, results, skills acquired. Demonstrate your mission and show your vision and their power. Show that you can move a mountain or fly over it.
– Iulia Halatz

Michael Cheval

How to be a good writer …

Read good writing, and don’t live in the present. Live in the deep past, with the language of the Koran or the Mabinogion or Mother Goose or Dickens or Dickinson or Baldwin or whatever speaks to you deeply.
Rebecca Solnit

Read more: https://lithub.com/how-to-be-a-writer-10-tips-from-rebecca-solnit/

Edward Burne-Jones

The road less travelled…

Politics is the road less travelled by women. I do believe we must be guided on this road because each of us has a story to tell. The story of the small celestial world we bear on our frail shoulders like so many miniature Atlases. We must be aided to make it bigger.
I have taken the road less travelled by being empowered to speak, to use my word-work in praise of our dreams, hopes, and determination to transcend our tiny realities into a macrocosm that breathes along with our heartbeats. I am already part of an international community that empowers women to have a voice.
I have named all these acts of empowerment: “Workwomanship”.

These words granted me attendance to a “Women in Politics” Workshop. Politics is not really my thing but I have a flair for humane communication and always crave learning new things.

Please check my “Workwomanship” board on Pinterest –https://ro.pinterest.com/halatz/workwomanship/

Art by Daniel F. Gerhartz.

If I …

“If I could say it in words there would be no reason to paint.”
E. Hopper

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #jobhelper, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
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