Category Archives: Wordsmith

La mulți ani, România!

Romania is a vast garden surrounded by lush forests, where seasons change, swept away by the winds, and people used to live in perfect harmony with the changing surroundings.

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That is the Romanian essence: gorgeous, daring, perilous, and mysterious… What I like is its unpredictability and the fact that we still live close to natural landscapes. At my house in Transilvania, I feel like the forests are clinging to my window. And they sparkle in hues of gold and silver, depending on the part of the day. And the shepherds still guard the sheep, grazing and moving by the forest’s side, as they have been doing for centuries.

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Romania’s land area is 92,046 square miles, with the majority of it made up of mountains and undulating hills covered in thick forests. The Carpathian Mountains form Romania’s northern border, while the Danube River runs through the country’s south. There are several lakes in Romania. Lake Razelm, located near the Black Sea and regarded as one of Europe’s most beautiful natural lakes, is one of them. There are also several well-known national parks, including Retezat National Park, which contains some of Central Europe’s few unique alpine habitats.

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– Excerpts from my article about Romania that I have written for Fragrantica:
Scents of Romania: Peony, Honeysuckle, Narcissus and Mystery

Photo: Hosman village with daffodil field and snowy mountains, Transylvania, Romania

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

La mulți ani, România!

La mulți ani, România!

”Romania is a prolific country for a pandemonium of artistic expression, starting with literature, the fine arts, and lately, the art of perfumery. Because, even though we no longer live on these plains, the original Romanian soul feels solidarity with these geographical views in its eternal depths, and we keep a faint heavenly recollection of them in a sorrowful corner of our hearts.”

– Excerpt from my article on Fragrantica.com:
Adi Ale Van’s Universe: Contemplating Eternity

Art – Nicolae Grigorescu, one of the founders of modern Romanian painting. Fair use

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Pissara Umavijani Has Launched La Rhapsodie Noire in Bucharest

💥 Facebook reminded me of this event from year 2022.

Pissara Umavijani Has Launched La Rhapsodie Noire in Bucharest at the Marmorosch.

💥 This year has been an exciting year for Romanian perfumery, not only because of the numerous new launches, but also because of the fragrant events that have taken place in my country.

💥 With great pleasure and enthusiasm, I received the news from Pissara Umavijani about her launch of the new La Rhapsodie Noire in Bucharest.

Here’s the link to the article I wrote for FRAGRANTICA:

https://www.fragrantica.com/news/Pissara-Umavijani-Has-Launched-La-Rhapsodie-Noire-in-Bucharest-at-the-Marmorosch-17404.html.

💥 The event was held in the spectacular Marmorosch Hotel, an historic building that formerly housed the offices of the Marmorosch-Blank bank. Founded in 1848 by banker Jacob Marmorosch and his brother-in-law, Jacob Loebel, the organization quickly rose to become the most influential bank in Romanian history. On January 1, 1864, Jacob Marmorosch partnered with Mauriciu Blank to form the new bank with its well-known name. It is remembered for its significance in the early 1920s, its involvement in Romanian politics, and its bankruptcy in 1931.

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Fragrances and Job Interviews

Facebook reminded me of my article about Fragrances and Job Interviews.

The lingering question, for me, is: 𝐖𝐡𝐚𝐭 𝐬𝐜𝐞𝐧𝐭𝐬 𝐬𝐡𝐚𝐥𝐥 𝐰𝐞 𝐰𝐞𝐚𝐫 𝐚𝐭 𝐚 𝐣𝐨𝐛 𝐢𝐧𝐭𝐞𝐫𝐯𝐢𝐞𝐰 𝐨𝐫 𝐚𝐭 𝐚𝐧 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐭 𝐜𝐨𝐥𝐝 𝐦𝐞𝐞𝐭𝐢𝐧𝐠?

I have had thousands of cold business meetings, and what I have learned is that the first impression is of the utmost importance. Besides a pleasant, soothing, classy, delicate, mysterious-fading fragrance, it is a very good idea to wear a very big smile and show no emotions but enthusiasm. Ensure you are well-prepared for everything, including potential questions and objections, and be ready to face unpleasant situations, without letting your mood falter.
In this context, a mood booster fragrance is in order, such as Osmanthe Liu Yuan, or Violette Kew from Le Jardin Retrouvé. I have already written about those: Le Jardin Retrouvé Launched Violette Kew and Le Jardin Retrouvé Launches Osmanthe Liu Yuan.

Please find the full article below.

https://www.fragrantica.com/news/Fragrances-and-Job-Interviews-21339.html
Enjoy!!

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Treasure Collection by hima jomo

Facebook reminded me of my article about the Treasure Collection by hima jomo.

hima jomo (Scent of Himalaya) is a brand that I absolutely love, and I still consider it the best brand at Esxence 2022. They have a captivating story about the Seasons (Collection) in the Himalayas that adds to the charm of their products. The fragrances are equally delightful. The perfumer Delphine Thierry has skillfully painted a vivid picture of the breathtaking beauty and ever-changing seasons of the Himalayas, allowing readers to experience them in their imagination. If you are eager to explore that part of the world, fortunately, we may experience it indirectly via the Seasons Collection by hima jomo.

To continue this extraordinary journey, at the end of this October, hima jomo launched three new fragrances in their Treasure Collection.

Plese find the article below!
Enjoy! 🤍

https://www.fragrantica.com/news/Hima-Jomo-Launches-the-Treasure-Collection-19257.html

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

MATCA Launches Midnight Honey

🔷Facebook reminded me of this article from 2 years ago: MATCA Launches Midnight Honey & A European Giveaway! 🔷

➡️ “MATCA Naturals is a perfumery house from Romania with a strong focus on artistic expression.

🔷 Matca fragrances embody the essence of Romanian bucolic gardens, teeming with lush greenery and vibrant life throughout the year, revealing the harmonious union of the sky and earth. Their perfumes exude a spellbinding blend of simplicity and mystery, reminiscent of fragrances that beautifully capture different landscapes. With their opalescent transparency and clarity, these natural scents are truly enchanting.”

💡 Full article below!
Enjoy!

https://www.fragrantica.com/news/MATCA-Launches-Midnight-Honey-A-European-Giveaway-19188.html

Read more fragrant articles: https://blog.seocopywriting.ro/2025/10/28/vulcan-baie-by-french-avenue-review/.

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Vulcan Baie by French Avenue: Review

This month in writing:
🤍🩵💚

One of my latest articles on Fragrantica is the review of Vulcan Baie by French Avenue.

“Before this first encounter, I never tested any French Avenue fragrances. I had no expectations, either positive or negative. I chose Vulcan Baie first of all because of the serpent on the fragrance box. I have a fondness for snakes.

I am not keen on overly decorated perfume bottles in general; I am more on the simple side of things. I am primarily interested in the liquid, although I do find the box featuring the serpent quite appealing. Indeed, we see what we’d like to see. I thought initially that the box was like putting on a show. I was wrong; the fragrance is a show in itself, both calming and joyful. I should mention that the photos of the fragrance bottle were taken by me and have not been altered with filters or other enhancements..”

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Please find the full article below.

Enjoy!

https://www.fragrantica.com/news/Vulcan-Baie-by-French-Avenue-Review-23673.html

Photos taken by me in the scenic Azuga mountain resort!

Check out my other fragrant article – What Are Fragrantica Writers Wearing This Autumn? Iulia and Markéta





Leathery Enigmas: Is It Leather, Or.. ?

💥Facebook reminded me of my article on Fragrantica focused on leathery enigmas, which are fragrances that don’t feel like leather, but rather like irresistible fragrant concoctions.

💥What leathery fragrances are your favorites?

💥Leather fragrances for me are the same as vanilla ones, about which I have written in my article “Vanilla Fragrances: Curioser and Curioser” about those by Aromatic Scent Lab, which impressed me greatly.

💥They are an acquired taste. But I never refuse a challenge. Consequently, I will immerse myself in two intriguing leathers that have highlighted my summer: Thekrayat Emirates Pride Perfumes and Secret Leather Aromatic Scents Lab. They create two distinct mental environments for me.

✨Photos by me.
✨Full articles below:

https://www.fragrantica.com/news/Leathery-Enigmas-Is-It-Leather-Or-21249.html

https://www.fragrantica.com/news/Vanilla-Fragrances-Curioser-and-Curioser-20595.html

Enjoy!

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Pitti Fragranze, Florence 2025

More Pitti Fragranze pictures 🤍⚡️💖📝

A brief but intense exploration into the heart of niche fragrances.

As I already mentioned in my Fragrantica pieces, I appreciated the bold and invigorating design of the fragrance booths. On top of some amazing fragrant sensations.

Check out my articles in the comments!

Some booths at Pitti Fragranze are worthy of the museum of modern design.

Read more about Pitti Fragranze: https://blog.seocopywriting.ro/2025/09/17/colors-of-pitti-fragranze-2025/.
……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist
💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Crème Ébène: Reflections on an Indulgent Present and a Touch of POAL

One of my latest articles on Fragrantica is dedicated to another Nicolai Parfumeur Createur gem, Crème Ébène.

“Life is a series of natural and spontaneous changes. Don’t resist them—that only creates sorrow. Let reality be reality. Let things flow naturally forward however they like.” — Lao Tzu.

I am living the sweet present of my own making. Even if occasionally I might forget how fortunate I am, a new fragrant creation will remind me of feeling lucky and carefree sitting next to an (imaginary) plate of something delicious. This is how I feel about gourmand fragrances.
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In my opinion, Crème Ébène feels deep and dense, like Portrait of a Lady by Frederic Malle (POAL) without the rose. The magnetic rose in POAL is replaced by an enthralling combination of dates, saffron, white flowers, cardamom, and a resinous glance, which adds sparkles to the whole fragrance.

Crème Ébène is the gourmand brother of POAL.
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Please read the full article: https://www.fragrantica.com/news/Creme-Ebene-Reflections-on-an-Indulgent-Present-and-a-Touch-of-POAL-23522.html.

Photos by me taken in the scenic Carpathians.