Category Archives: Business

Endurance

“Passion has little to do with euphoria and everything to do with patience. It is not about feeling good. It is about endurance. Like patience, passion comes from the same Latin root: pati. It does not mean to flow with exuberance. It means to suffer.”
Mark Z. Danielewski

Art – Andrei Shishkin
Source – Pinterest

Content Creation

Stories are our meat and our magic

“Everyone always assumes that content creation is a massive task to tackle – and yes, it is. There is no shortcut to content creation.
You either do it yourself, internally hire a team to do it, or hire an agency to do it for you. This is our best advice, create content in chunks. Perhaps every first of the month, create an inventory of blogs, blurbs, newsletters, photo shoots and spread the content out in one 1, 3, or 6 month period.”

Yes, content creation is a massive task… We start with the story at the core of your business. It might be the simple story of how you get the idea, or how your idea came into being. With our words we show the unique, problem-solving magic of your business and what it will empower to do.

From my Substack newsletter The Stripes:

https://iulia.substack.com/p/content-creation

In photo – Kimono Forest – Source – Facebook

Develop your “Body of work, and your cohort”

I teach a Creative (business) Writing course online, so, when I started, my first step was to build a website and adorn it with all the details with a view to my courses. Nevertheless, I first started writing on my blog in 2014, which prompted me to start teaching about it, along with my other business, finance and legal courses.

But building up a website, optimizing it, networking, writing blog posts every day take a lot of time and tremendous amounts of work, also because search engine optimization is a life style for a website, as one can never say, “I have just finished optimizing your website, my work is done”.

Other tips (borrowed from the great Seth Godin) are concerned with developing your reputation, your Body of work, and your cohort.

I do hope these have been helpful for you, and I wish you an enduring and wonderful career in teaching.

Art – Henrik Nordenberg. Source: Pinterest

From my Substack newsletter
https://iulia.substack.com/p/develop-your-body-of-work-and-your

Substack newsletter

I have started a newsletter on Substack. https://iulia.substack.com/

I will be writing about politics, education and creative writing.

Politics because I am a fresher local councillor, Education because I have been teaching for almost 25 years now, and Creative Writing because I (must) write… Every day.

“You must write every single day of your life… You must lurk in libraries and climb the stacks like ladders to sniff books like perfumes and wear books like hats upon your crazy heads… may you be in love every day for the next 20,000 days. And out of that love, remake a world.”
Ray Bradbury

My humble world at Substack is called The Stripes, because I write in many colours. You are invited to join…

Whatever

Whatever I consider important
The trees don’t care.

Wherever I shed my tears
The flowers don’t know.

Some days have the glitter of butterflies’ wings
Some glint like the fires of Mordor.
Some have the clear shine of truth
Drifting away…
Some the warmth of
a broken heart
Who died
And became Art.

© Iulia Halatz

Art – Wolfgang Harms. Source: Pinterest

Wolfgang Harms

Featured at Medium.com.

Midspring

Yesterday I encountered the most beautiful magnolia. It looked unreal.

I once wrote that, when looking at the magnolia flowers, I understand why in fairytales, the princess asks for a twig with flowers… in midwinter.
Now, in midspring, they are surely flawless.

Medium editor

Thank you to all the writers, the readers, the followers, and to all our angel bees who are helping us to spread the contributions outside of Medium within different Facebook and Quora groups.

Blue Insights Medium Publication Editors
(Ivette Cruz, Gurpreet Dhariwal, Iulia Halatz, Maii, MDSHall, Isaiah McCall, Victoria Ponte)

https://medium.com/blueinsight/grateful-for-our-team-of-angel-bees-56f046b2fb37


Photo by George Hiles on Unsplash

In Our Woods, Sometimes a Rare Music

Every spring
I hear the thrush singing
in the glowing woods
he is only passing through.
His voice is deep,
then he lifts it until it seems
to fall from the sky.
I am thrilled.
I am grateful.

Then, by the end of morning,
he’s gone, nothing but silence
out of the tree
where he rested for a night.
And this I find acceptable.
Not enough is a poor life.
But too much is, well, too much.
Imagine Verdi or Mahler
every day, all day.
It would exhaust anyone.”
― Mary Oliver, A Thousand Mornings

Stanley Spencer

A more poetical “Less is more”. The poetry of music is undermined by its continuity…
The song of the thrush is perfect, mysterious, and atoning for all the sadness and grimness of winter…
In my culture there is an old saying “miracles last for two days”. Banality cuts deep also into the birds’ song not just into a fabrication of people that is classical music.
Spring is the Renaissance age of the entire year when the marvels of the new earth dictates the rhythm of life.

Steal the Sun

Steal the sun
With gilded sincerity.

Place it in your heart
with silvery fingers.

Touch lives with the same warmth.
If you do not have money to decorate your life with precious artifacts, decorate life with precious deeds and meaningful words. Words that speak to hearts and make them see the precious artifacts they are.

©Iulia Halatz

Art – Serena Malyon,The Veil of Night

Also featured at Medium.com.