Tag Archives: Fragrantica writer

La mulți ani de Mărțișor!

Happy Mărțișor everyone!

La mulți ani de Mărțișor! O primăvară frumoasă!

“Mărțișor is an old tradition celebrated all over Romania every year, on March 1st.
The name Mărțișor is a diminutive of March (Martie in Romanian). It is believed that the person who wears the red and white string would enjoy a prosperous and healthy year.”
Mărțișor was inscribed in 2017 on the UNESCO List of the Intangible Cultural Heritage of Humanity.

Let’s celebrate with an article about Romania and its beauty (written for Fragrantica)!

https://www.fragrantica.com/news/Scents-of-Romania-Peony-Honeysuckle-Narcissus-and-Mystery-19903.html

Photo – Hosman village with daffodil field and snowy mountains, Transylvania, Romania

IULIA HALATZ FRAGRANCE WRITER

2025 In Writing: The Year Of The Rose

2025 in writing:
🤍🩵💚

💥2025: The Year Of The Rose

“You are responsible forever for what you have tamed. You are responsible for your rose.”– Antoine de Saint-Exupéry, Little Prince

For me, 2025 was the Year of the Rose—a year defined by that “Rose-in-Hand” sensation. It felt like an edgy hug, as radiant as a star in a September sky. Imagine stepping into a vast garden filled with roses of every imaginable color, age, and variety—some dew-kissed and fresh, others powdery and flavorful—all enveloped in the stillness of a misty morning.

Honorable mentions: Fashionably London Elixir Zara, The Truth About Roses Sonia Washburn, Mirarosa MATCA, Dualité Magnifique Plume Impression, VLAD Filippo Sorcinelli, Chilli Candy Crush KV by Kateryna Vel’menko, Aries French Avenue.

Please find the full article written for Fragrantica below.

https://www.fragrantica.com/news/2025-The-Year-Of-The-Rose-24164.html,

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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!
✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0040722841053
💻iuliahalatz@gmail.com
💻englezadeafaceri@gmail.com

IULIA HALATZ PERFUME WRITER

The Magic of the Perfume Bottle

💥 Facebook reminded me of this article on Fragrantica written in 2024.

A perfume is made of the Trinity: the juice, the story, the bottle. As our reviews are focused on the first two, what about the bottle? I have written that, for me, simple bottles are an incentive to try the juice inside. What about the very interesting, different, overly adorned bottles or the flacons that are part of the story, sometimes even the starting point of a fragrant fantasy?

People who buy perfume nowadays are more thoughtful than they were in the past. When making a buying choice, there are more things to think about. With the rise of sudden TikTok hits and a greater focus on ingredient openness, the fragrance market has been going through a lot of changes lately. These changes point to a perfume buyer who is approaching goods, relationships, and purchases in a new and different way. According to some research, packaging has an impact on 72% of consumers’ purchasing decisions.

Splash picture by ekorekhova on Fragram. Thank you!

💥 Full article below 🙂
https://www.fragrantica.com/news/The-Magic-of-the-Perfume-Bottle-19679.html

IULIA HALATZ PERFUME WRITER

2025 In Writing: Tubereuse Kanapii Maison Incens

2025 in writing:
🤍🩵💚

💥Maison Incens and Niche Parfumerie Launched Tuberose Kanapii

From ancient rituals to forbidden passions, the story of Tubereuse Kanapii comes to life in a hypnotic blend of sensuality and mystery. Cannabis evokes the power of occult attraction, while Tuberose, with its voluptuous aroma, adds a touch of pure seduction. Inspired by the rituals of women who gathered magical plants to enchant the hearts of their beloved, this fragrance is a celebration of desire, refinement and connection with forbidden nature. (a note from the brand)

Please find the full article written for Fragrantica below.

https://www.fragrantica.com/news/Maison-Incens-and-Niche-Parfumerie-Launched-Tuberose-Kanapii-21879.html

IULIA HALATZ PERFUME WRITER

2025 In Writing: My Escape Fragrance

2025 in writing:
🤍🩵💚

One of my articles on Fragrantica discussed My Escape Fragrance:

“What a strange thing!
to be alive
beneath cherry blossoms.”
― Kobayashi Issa, Poems

The inspiration for this article came from Jane Eyre by Charlotte Brontë and her escape book. My escape book was a book of stories and fairytales from Asia. I do not have it anymore. I suspect that it was borrowed, or someone took it from our library. That book made me travel more than once. I felt like living in those pages covered with words and amazing Asian-inspired drawings. I suspect that is why I love the art of Kawase Hasui.
………………………………………

I have chosen Fragaria Creed because it embodies the harshness of my childhood springs, followed by a rushed summer. The air was often too heavy to breathe, and a sadness lingered in the harsh sunlight over the last patches of snow. I didn’t concern myself with these feelings back then, as I was eagerly awaiting the first fragrant blooms. Since then, every spring, I choose a tree to observe its transformation from barren brown twigs into a white-pinkish cloud.”

Please find the full article below!

Enjoy!

https://www.fragrantica.com/news/My-Escape-Fragrance-23675.html
Art – Kawase Hasui, Kishou Nishi-Izu, A view of Fuji from the Izu peninsula south of Tokyo, 1937

Farmacia SS. Annunziata 1561 Launches Citrus Paradisi

Facebook reminded me of this article written for Fragrantica in 2023:

History meets perfumery and a beautiful place to visit in Florence: Farmacia SS. Annunziata 1561

The smell of a perfume may evoke a wide range of feelings. It’s like wearing a fragment of a dream or a piece of memory. The fascinating world of scents is waiting for your discovery at the historic Farmacia SS. Annunziata 1561. Sublime, strong, and exclusive fragrances are born through the union of carefully selected valuable essences, much like your own unique personality.

Enjoy the full article below!

https://www.fragrantica.com/news/Farmacia-SS-Annunziata-1561-Launches-Citrus-Paradisi-17639.html

IULIA HALATZ PERFUME WRITER

Fragrances For Blue Monday

Facebook reminded me of this article written for Fragrantica in 2024.

I have embarked on this delightful endeavor of Monday perfumes, not necessarily because I perceive Mondays as difficult, as I am passionate about all my job(s). Rather, I need a jet engine sometimes to spin more ideas and solutions for the issues that everybody asks me about from early morning on the first business day of the week.

However, today happens to be the infamous Blue Monday, which means we might all benefit from a delightful dose of joy and positive energy.

Blue Monday is the name given to a day in January (typically the third Monday of the month) said by a UK travel company, Sky Travel, to be the most depressing day of the year. The concept was first published in a 2005 press release from the company, which claimed to have calculated the date using an “equation.” It takes into account weather conditions and thus only applies to the Northern Hemisphere.

The fragrances presented below are, indeed, the fragrances that have illuminated my Mondays over a period of time.

Some of the fragrances that I selected for the Blue Monday of 2024 are: Moonlight in Chiangmai Parfums Dusita, Chanel No 5 Eau de Parfum Chanel, Idôle Lancôme, Symphonium Xerjoff, Roses on Ice By Kilian.. .

Enjoy the full article below!

https://www.fragrantica.com/news/Fragrances-For-Blue-Monday-19604.html

IULIA HALATZ PERFUME WRITER

La mulți ani, România!

Romania is a vast garden surrounded by lush forests, where seasons change, swept away by the winds, and people used to live in perfect harmony with the changing surroundings.

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That is the Romanian essence: gorgeous, daring, perilous, and mysterious… What I like is its unpredictability and the fact that we still live close to natural landscapes. At my house in Transilvania, I feel like the forests are clinging to my window. And they sparkle in hues of gold and silver, depending on the part of the day. And the shepherds still guard the sheep, grazing and moving by the forest’s side, as they have been doing for centuries.

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Romania’s land area is 92,046 square miles, with the majority of it made up of mountains and undulating hills covered in thick forests. The Carpathian Mountains form Romania’s northern border, while the Danube River runs through the country’s south. There are several lakes in Romania. Lake Razelm, located near the Black Sea and regarded as one of Europe’s most beautiful natural lakes, is one of them. There are also several well-known national parks, including Retezat National Park, which contains some of Central Europe’s few unique alpine habitats.

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– Excerpts from my article about Romania that I have written for Fragrantica:
Scents of Romania: Peony, Honeysuckle, Narcissus and Mystery

Photo: Hosman village with daffodil field and snowy mountains, Transylvania, Romania

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

La mulți ani, România!

La mulți ani, România!

”Romania is a prolific country for a pandemonium of artistic expression, starting with literature, the fine arts, and lately, the art of perfumery. Because, even though we no longer live on these plains, the original Romanian soul feels solidarity with these geographical views in its eternal depths, and we keep a faint heavenly recollection of them in a sorrowful corner of our hearts.”

– Excerpt from my article on Fragrantica.com:
Adi Ale Van’s Universe: Contemplating Eternity

Art – Nicolae Grigorescu, one of the founders of modern Romanian painting. Fair use

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

Pitti Fragranze, Florence 2025

More Pitti Fragranze pictures 🤍⚡️💖📝

A brief but intense exploration into the heart of niche fragrances.

As I already mentioned in my Fragrantica pieces, I appreciated the bold and invigorating design of the fragrance booths. On top of some amazing fragrant sensations.

Check out my articles in the comments!

Some booths at Pitti Fragranze are worthy of the museum of modern design.

Read more about Pitti Fragranze: https://blog.seocopywriting.ro/2025/09/17/colors-of-pitti-fragranze-2025/.
……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist
💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!