Tag Archives: editor Fragrantica

2025 In Writing: Airline Fragrances: The Ultimate Marketing Strategy?

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2025 in writing:
🤍🩵💚

💥Airline Fragrances: The Ultimate Marketing Strategy?

✨I love flying, and I love airports. I guess the airport must be an extension of the flying services. On my bucket list is to transit the Changi, Singapore airport. I think that this airport epitomized the city-state success story and that creativity, determination, and fortitude can create, against all odds. Singapore’s history has been marked by numerous challenges. I am enthralled by it.

💥Full article below.
Enjoy!

https://www.fragrantica.com/news/Airline-Fragrances-The-Ultimate-Marketing-Strategy-21963.html
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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #jobhelper, #journalist
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!
✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0040722841053
💻contact@cursinengleza.ro
💻contact@engleza-de-afaceri.ro
💻englezadeafaceri@gmail.com

2025 In Writing: Tonka Latte Parfums Dusita

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2025 in writing:
🤍🩵💚

💥Tonka Latte Parfums Dusita: The Great Expectations of Paris Mornings

Tonka Latte is not a typical Dusita fragrance and is a challenging gourmand, in my opinion.

It makes me think of the most beautiful spring mornings when the air is so light that it touches the very white clouds in the big blue sky.

Tonka Latte has impressed me so much, and I maintain my opinion that whether the fragrances capture faraway lands or modern landscapes, there is an achingly beautiful, unmistakable continuity in Pissara’s outstanding creativity, which always speaks to the imagination of the wearer.

Read the full article: https://www.fragrantica.com/news/Tonka-Latte-Parfums-Dusita-The-Great-Expectations-of-Paris-Mornings-22756.html.

Check out my article about Fragrances And First Dates: https://blog.seocopywriting.ro/2025/06/07/fragrances-for-first-dates/.

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!
✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0040722841053
💻iuliahalatz@gmail.com
💻englezadeafaceri@gmail.com

IULIA HALATZ PERFUME WRITER

2025 In Writing: The Year Of The Rose

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2025 in writing:
🤍🩵💚

💥2025: The Year Of The Rose

“You are responsible forever for what you have tamed. You are responsible for your rose.”– Antoine de Saint-Exupéry, Little Prince

For me, 2025 was the Year of the Rose—a year defined by that “Rose-in-Hand” sensation. It felt like an edgy hug, as radiant as a star in a September sky. Imagine stepping into a vast garden filled with roses of every imaginable color, age, and variety—some dew-kissed and fresh, others powdery and flavorful—all enveloped in the stillness of a misty morning.

Honorable mentions: Fashionably London Elixir Zara, The Truth About Roses Sonia Washburn, Mirarosa MATCA, Dualité Magnifique Plume Impression, VLAD Filippo Sorcinelli, Chilli Candy Crush KV by Kateryna Vel’menko, Aries French Avenue.

Please find the full article written for Fragrantica below.

https://www.fragrantica.com/news/2025-The-Year-Of-The-Rose-24164.html,

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!
✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0040722841053
💻iuliahalatz@gmail.com
💻englezadeafaceri@gmail.com

IULIA HALATZ PERFUME WRITER

The Magic of the Perfume Bottle

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💥 Facebook reminded me of this article on Fragrantica written in 2024.

A perfume is made of the Trinity: the juice, the story, the bottle. As our reviews are focused on the first two, what about the bottle? I have written that, for me, simple bottles are an incentive to try the juice inside. What about the very interesting, different, overly adorned bottles or the flacons that are part of the story, sometimes even the starting point of a fragrant fantasy?

People who buy perfume nowadays are more thoughtful than they were in the past. When making a buying choice, there are more things to think about. With the rise of sudden TikTok hits and a greater focus on ingredient openness, the fragrance market has been going through a lot of changes lately. These changes point to a perfume buyer who is approaching goods, relationships, and purchases in a new and different way. According to some research, packaging has an impact on 72% of consumers’ purchasing decisions.

Splash picture by ekorekhova on Fragram. Thank you!

💥 Full article below 🙂
https://www.fragrantica.com/news/The-Magic-of-the-Perfume-Bottle-19679.html

IULIA HALATZ PERFUME WRITER

2025 In Writing: Tubereuse Kanapii Maison Incens

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2025 in writing:
🤍🩵💚

💥Maison Incens and Niche Parfumerie Launched Tuberose Kanapii

From ancient rituals to forbidden passions, the story of Tubereuse Kanapii comes to life in a hypnotic blend of sensuality and mystery. Cannabis evokes the power of occult attraction, while Tuberose, with its voluptuous aroma, adds a touch of pure seduction. Inspired by the rituals of women who gathered magical plants to enchant the hearts of their beloved, this fragrance is a celebration of desire, refinement and connection with forbidden nature. (a note from the brand)

Please find the full article written for Fragrantica below.

https://www.fragrantica.com/news/Maison-Incens-and-Niche-Parfumerie-Launched-Tuberose-Kanapii-21879.html

IULIA HALATZ PERFUME WRITER

2025 In Writing: My Escape Fragrance

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2025 in writing:
🤍🩵💚

One of my articles on Fragrantica discussed My Escape Fragrance:

“What a strange thing!
to be alive
beneath cherry blossoms.”
― Kobayashi Issa, Poems

The inspiration for this article came from Jane Eyre by Charlotte Brontë and her escape book. My escape book was a book of stories and fairytales from Asia. I do not have it anymore. I suspect that it was borrowed, or someone took it from our library. That book made me travel more than once. I felt like living in those pages covered with words and amazing Asian-inspired drawings. I suspect that is why I love the art of Kawase Hasui.
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I have chosen Fragaria Creed because it embodies the harshness of my childhood springs, followed by a rushed summer. The air was often too heavy to breathe, and a sadness lingered in the harsh sunlight over the last patches of snow. I didn’t concern myself with these feelings back then, as I was eagerly awaiting the first fragrant blooms. Since then, every spring, I choose a tree to observe its transformation from barren brown twigs into a white-pinkish cloud.”

Please find the full article below!

Enjoy!

https://www.fragrantica.com/news/My-Escape-Fragrance-23675.html
Art – Kawase Hasui, Kishou Nishi-Izu, A view of Fuji from the Izu peninsula south of Tokyo, 1937

Farmacia SS. Annunziata 1561 Launches Citrus Paradisi

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Facebook reminded me of this article written for Fragrantica in 2023:

History meets perfumery and a beautiful place to visit in Florence: Farmacia SS. Annunziata 1561

The smell of a perfume may evoke a wide range of feelings. It’s like wearing a fragment of a dream or a piece of memory. The fascinating world of scents is waiting for your discovery at the historic Farmacia SS. Annunziata 1561. Sublime, strong, and exclusive fragrances are born through the union of carefully selected valuable essences, much like your own unique personality.

Enjoy the full article below!

https://www.fragrantica.com/news/Farmacia-SS-Annunziata-1561-Launches-Citrus-Paradisi-17639.html

IULIA HALATZ PERFUME WRITER

Fragrances For Blue Monday

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Facebook reminded me of this article written for Fragrantica in 2024.

I have embarked on this delightful endeavor of Monday perfumes, not necessarily because I perceive Mondays as difficult, as I am passionate about all my job(s). Rather, I need a jet engine sometimes to spin more ideas and solutions for the issues that everybody asks me about from early morning on the first business day of the week.

However, today happens to be the infamous Blue Monday, which means we might all benefit from a delightful dose of joy and positive energy.

Blue Monday is the name given to a day in January (typically the third Monday of the month) said by a UK travel company, Sky Travel, to be the most depressing day of the year. The concept was first published in a 2005 press release from the company, which claimed to have calculated the date using an “equation.” It takes into account weather conditions and thus only applies to the Northern Hemisphere.

The fragrances presented below are, indeed, the fragrances that have illuminated my Mondays over a period of time.

Some of the fragrances that I selected for the Blue Monday of 2024 are: Moonlight in Chiangmai Parfums Dusita, Chanel No 5 Eau de Parfum Chanel, Idôle Lancôme, Symphonium Xerjoff, Roses on Ice By Kilian.. .

Enjoy the full article below!

https://www.fragrantica.com/news/Fragrances-For-Blue-Monday-19604.html

IULIA HALATZ PERFUME WRITER

2025 In Writing: FRAGRANTICA BEST PERFUMES 2025

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🌟 2025 In Writing: FRAGRANTICA BEST PERFUMES 2025

✳️ Fragrantica authors choose the best perfumes of 2025!

🌟 2025 was an absolutely exhilarating year. It was filled with perfume travels, new creations, new brands, and fresh themes in perfumery. My overwhelmed senses dictate my opinions, which tell me that this year was defined by roses and gourmands. The roses I encountered this year were bold, unexpected, unruly, and remarkably unique.

🌟 I stand by my opinion that Aqua Allegoria Rosa Verde Guerlain is one of the best roses of the year—and perhaps the best fragrance overall. It marks a new chapter in the vast history of rose perfumes. The greenness and freshness of this rose seem almost unmatched by ordinary standards. It is a very realistic herbal scent that carries a watery bounty in the form of countless flowers, green sprouts, and shiny new leaves—not just the rose itself. It conveys the relaxing and soothing aromas of a fully bloomed garden that has never known drought.

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🌟 I have chosen Thomas De Monaco as THE BRAND OF THE YEAR!

Thomas De Monaco stands out for the visionary creativity in its latest collection, Flowers of the Future. They are truly exceptional and the equal of their enchanting stories. Flowers of the Future is a vision of a new garden, where molecules grow what nature has not yet imagined. No nostalgia—only reinvention. Three perfumers of tomorrow have shaped this collection: raw, surprising, and alive. This collection represents a contemporary approach to niche perfumery, expressed through the poetry of expectation.

I anticipate this will become a new trend in perfumery: the (re)invention of new flowers, fruits, desserts, and fantastical realms. Maybe poetry and books will be inspired by the new fragrances of the future.

Enjoy the full article below!

https://www.fragrantica.com/news/FRAGRANTICA-BEST-PERFUMES-2025-Iulia-Halatz-Nicola-Thomis-23985.html
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✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!
✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0040722841053
💻iuliahalatz@gmail.com
💻englezadeafaceri@gmail.com

IULIA HALATZ PERFUME WRITER

2025 In Writing: Fragrances For Hangovers

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One of my last year’s articles on Fragrantica was about fragrances for hangovers.

I enjoyed writing it immensely, and I absolutely agree with the motto:

“No poem was ever written by a drinker of water.” – Horace

On a more personal note, I quit drinking because alcohol consumption stands in my path toward losing weight.

Still, I will be having Retsina in Greece and Portuguese wine in Germany.

Enjoy!

https://www.fragrantica.com/news/Fragrances-For-Hangovers-22023.html

……………………………..
✨Hi, I am Iulia,
#Englishcoach, #copywriter, #editor, #premiumlegalEnglishteacher, #chieffairytalerofficer, #CertifiedTranslator, #journalist

💥My job is to find the best words for you to become badass lawyers, solicitors, CEOs, CFOs, legal experts, CTOs, insolvency practitioners, developers, business professionals, entrepreneurs, financiers, and more.
💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

IULIA HALATZ PERFUME WRITER