Author Archives: copywriting

Adam Smith’s The Wealth of Nations: The Birth of Free-Market Economics

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Topics for our students

Check out my video about my favorite economist, Adam Smith, and my favorite economics book, The Wealth of Nations: https://youtu.be/Kfjg5VPxcMc?si=bfRvW90OiyME4lPC

What Is “The Wealth of Nations”?
“The Wealth of Nations” is an influential text published by Scottish philosopher and economist Adam Smith in 1776. Its full title is “An Inquiry into the Nature and Causes of the Wealth of Nations.” Smith wrote the book to describe the industrialized capitalist system that was upending the mercantilist system.
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Smith believed humans ultimately promote public interest through their everyday economic choices. In “The Wealth of Nations” he wrote:

He generally, indeed, neither intends to promote the public interest, nor knows how much he is promoting it. By preferring the support of domestic to that of foreign industry, he intends only his own security; and by directing that industry in such a manner as its produce may be of the greatest value, he intends only his own gain, and he is in this, as in many other cases, led by an invisible hand to promote an end which was no part of his intention.

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I create videos about trending news, the worldwide economy, new English words, economic concepts, and everything else that might help you in your daily quest to master the English language.
Enjoy!!!

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Travel To Santorini!

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Check out this place I found on Expedia! https://expe.app.link/4CnutXs4ZLb

You can walk to the Prehistoric Thira Museum from Kratiras View Luxury Suites.

Known as Calliste (“Most Beautiful”) in antiquity, Thera, (Santorini), an enchanting volcanic island in the Aegean Sea, has a rich and complex history that dates back to the Early Cycladic period around 3200-2000 BCE1. The island was formed after a massive Minoan eruption around 1600 BCE, which reshaped its geological profile2. Santorini was originally part of a larger circular island called Strogili, but the central portion collapsed into the sea due to the volcanic eruption2. Nowadays, it is the eastern edge of an ancient crater that sank into the sea.

Geologically, Thera is the remaining eastern half of an exploded volcano. Its bow-shaped rim and the remnant isles of Thirasía and Aspronísi form an open lagoon that measures 37 miles (60 km) in circumference. In the centre of the lagoon are two active volcanic islets, Néa Kaméni (“New Burnt Island”) and Palaía Kaméni (“Old Burnt Island”). Thera proper consists largely of lava and pumice, the latter of which is the island’s main export. Red-wine grapes are also grown. The lagoon is rimmed by red-, white-, and black-striped volcanic cliffs rising to almost 1,000 feet (300 metres). The summit of Thera is the 1,857-foot (566-metre) limestone Mount Profítis Ilías in the southeast.

Sursa photos: Pexels.com

BUSINESS ENGLISH TUTORIAL: What is a Bylaw?

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💥TOPICS FOR OUR BUSINESS ENGLISH COURSES

💥A bylaw is a rule or law established by an organization or a local government to regulate itself or manage the community’s affairs. Bylaws are specific to the organization or locality that creates them and provide detailed guidelines on various aspects of governance, conduct, and procedures.

💥Main Principles of Bylaws

💥Bylaws are created by a governing body, such as a city council, homeowners’ association, or corporation’s board of directors, to regulate matters within their jurisdiction.

💥Bylaws contain specific rules and regulations that address the unique needs and circumstances of the organization or community.
Bylaws have the force of law within the context they apply. Violating a bylaw can result in penalties or other enforcement actions.
Bylaws must align with higher laws, such as federal, state, or provincial laws. They cannot contradict broader legal frameworks.
Bylaws should be clearly written and accessible to those they govern, ensuring everyone understands their rights and responsibilities.

💥Examples to Illustrate Bylaws

⚡️Homeowners’ Association (HOA) Bylaws
Homeowners must maintain their lawns and gardens to a certain standard.
To ensure the neighborhood remains attractive and property values are maintained.
Homeowners who do not comply may receive warnings or fines.

⚡️Corporate Bylaws
Board of directors must meet quarterly to review company performance and make decisions.
To ensure regular oversight and strategic planning for the company’s success.
Non-compliance may lead to governance issues and potential legal ramifications for the company.

⚡️Municipal Bylaws
No loud noises after 10 PM in residential areas.
To maintain peace and quiet for residents during nighttime.
Violators may receive warnings, fines, or other penalties from local authorities.

💥Key Takeaways

⚡️Bylaws are local rules. They are created by organizations or local governments to manage internal and community affairs.
⚡️Bylaws provide clear and specific guidelines tailored to the needs of the governed body.
They have legal standing within their context and must be followed by those they apply to.
⚡️Bylaws must not conflict with broader legal frameworks and must be fair and transparent.
By understanding and following bylaws, organizations and communities can operate smoothly and effectively, ensuring orderly conduct and governance.

Check out our video: https://youtu.be/ZA71TzYABzA

Photo by the author.

Learn more in class!
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✨Hi, I am Iulia,
#Englishcoach, #copywriter #editor #premiumlegalEnglishteacher #chieffairytalerofficer #jobhelper #journalist

💥Your friendly teacher of all things under the sun: legalese, business, finance, marketing, copywriting, and creative writing.
💥We can work together to craft your personalized content, polish your English-speaking skills, and secure your place in the sun.
⚡️Without excellent English, there’s no path forward!

✨PS: If you want to work with me, book a preliminary free session, or ask me a question, please call or write:
📞0722841053
💻contact@cursinengleza.ro
💻contact@engleza-de-afaceri.ro
💻englezadeafaceri@gmail.com

How do you complete a poem in any subject matter you are interested in?

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#Quora #QuestionsonQuora

I love answering questions on Quora. It is like gymnastics of the mind.

Imagination is a tricky thing. It does not breathe words all the time. Sometimes it is alive, and sometimes it is barely breathing.
When I have ideas, I write in a notebook or on my phone. After that, I transferred my thoughts to my blog.
You do not just sit at your desk and start writing a poem.

I love writing. For me, it is like living in a parallel world of my own making. Nevertheless, the walls of this new realm may sometimes appear blurry.

The idea for the following poem hit me when I looked out the window and felt the mellow shine of autumn glistening into the threes.

I don’t want the summer to end

I don’t want the summer to end
That is why I try to suspend
My thoughts of winters and grey
Garnering drops of snow and dismay.

I don’t want the summer to end
That is why I am hand in hand
With clouds and planets blue,
Roses and treasures that have no clue
Of corrupt winds and misty reign
In the apocalypse of rain.

I don’t want the summer to end…

Art – Daniel F. Gerhartz. Fair use

What is a fandom?

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#topicsforourcourses #boostyourvocabulary

A fandom is a subculture composed of fans characterized by a feeling of camaraderie with others who share a common interest. Fans typically are interested in even minor details of the objects of their fandom and spend a significant portion of their time and energy involved with their interest, often as a part of a social network with particular practices, differentiating fandom-affiliated people from those with only a casual interest.

A fandom can grow around any area of human interest or activity. The subject of fan interest can be narrowly defined, focused on something like a franchise or an individual celebrity, or encompassing entire hobbies, genres or fashions. While it is now used to apply to groups of people fascinated with any subject, the term has its roots in those with an enthusiastic appreciation for sports. Merriam-Webster’s dictionary traces the usage of the term back as far as 1903.

Many fandoms are overlapped. There are a number of large conventions that cater to fandom such as film, comics, anime, television shows, cosplay, and the opportunity to buy and sell related merchandise. Annual conventions such as Comic Con International, Wondercon, Dragon Con, and New York Comic Con are some of the more well-known and highly attended events that cater to overlapping fandoms.

Origins of fandom
Feminist scholar Adrianne Wadewitz cited Janeites, the devotees of 19th century author Jane Austen, as the earliest example of fandom subculture, beginning around 1870. Another early example was fans of the literary detective Sherlock Holmes, holding public demonstrations of mourning after Holmes was “killed off” in 1893, and creating some of the first fan fiction as early as about 1897 to 1902. Outside the scope of media, railway enthusiasts are another early fandom with its roots in the late 19th century that began to gain in popularity and increasingly organize in the first decades of the early 20th century.

Check out our video: https://youtu.be/2d-5pQ6AH-Q?si=6lsEq4u-gjI8e7CC

We create videos for our students who can enjoy continuous learning outside of our classes: https://www.youtube.com/@iuliahalatz6344

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Client Stories

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Dealing with difficult clients can be a real challenge, but it’s all part of the business game!  

Recently, an international logistics company approached us about taking business English courses. They liked the offer, but they had a simple request. They requested a complimentary introductory course to gauge the student’s compatibility (they mentioned “chemistry”) with the trainer. Unaware of this concept and unable to provide free courses to every individual or company that contacts us, I declined the offer.
Yes, we offer free initial courses to our paying clients, but not to everyone on the internet.
I wonder what “chemistry with the teacher” means. What if the teacher is not attractive? I had a hard time pinpointing their request, which has been singular until now.

Now it is a good time to announce that our fees will increase starting in September. Take advantage of the August offer! :)))

Our clients usually receive a free preliminary session during which we assess their level and the challenges they encounter with a view to mastering English in a business environment. 
They also benefit from our extensive digital library, which we have built up over more than 20 years of training.
Our YouTube channel aids in extending the learning process beyond our English-speaking sessions. The videos are based on the topics discussed in class.

Follow and share: https://www.youtube.com/@iuliahalatz6344

Please read another article on the same topic: http://blog.seocopywriting.ro/2021/05/26/a-shark-tale-2/

In a future article, we will discuss what we believe makes a good teacher, based on our experience of teaching thousands of students annually.

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My Week Plan: ✨

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Inspired by other posts here on LinkedIn, I am drafting my work plan for this week. First and foremost, I am working on the July newsletter. It is not a hard write, but there are many activities to highlight, and I need to choose the most significant ones. I am currently preparing business and communication courses for a group of companies, as well as a bespoke financial course for an accounting company. I am redoing a pitch for a new client.

I have three articles to finish, and I’m working on a new website and videos for my students.

I am currently putting the final touches on the AI course. This is almost ready for a period of time, but I am still exploring other options. This field is in constant expansion.

It does not seem like much, but it is. Also, every week, I get requests for offers to which I customize detailed answers. There are no two courses alike.

Photo by the author (from my biking trips).
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Looking to level up your English-speaking game? Whether it’s nailing those corporate presentations, acing employment interviews, or slaying any public speaking situation, I’m here to help you shine! Let’s unlock your full potential together!

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5 Factors That Influence Competition in Microeconomics

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In microeconomics, competition is influenced by five factors: product features, the number of sellers, barriers to entry, information availability, and location. Each factor hinges on the availability or attractiveness of substitutes, and most markets lie somewhere between perfect competition and monopoly.

1. Product Features
Product features describe its level of differentiation. If a company’s product is similar to others already on the market, the good or service is indistinguishable from products sold by competitors. This situation would imply heavy competition. Alternatively, a product might be completely differentiated or unique with low levels of competition.

2. Number of Sellers
The number of sellers impacts competition. If there are many sellers of an undifferentiated product, competition is considered high. If there are few sellers, competition is low. If there is a single seller, the market is regarded as a monopoly.

3. Barriers to Entry
Barriers to entry can influence the number of sellers. Market characteristics such as high capital investment requirements or heavy regulation may prevent new companies from entering the market, which in turn provides a level of protection to existing firms. With lower competition through barriers to entry, firms will be able to charge higher prices.

4. Information Availability
Information availability revolves chiefly around price discovery. When customers can efficiently and accurately define prices across competitors, companies are unable to set prices, and competition is robust.

5. Location
A proactive location strategy can corner potential customers and reach them more effectively than the competition. For example, gas stations are often strategically located on busy corners.

Levels of Competition
Most markets are somewhere in between perfect competition and monopoly. In perfect competition, each firm’s marginal profit equals marginal cost. There is no economic profit. In a monopoly, the marginal profit equals marginal revenue, which is the incremental revenue generated from selling one more unit.

Companies in perfect competition are considered price takers, meaning that they have no scope to set prices, the reason why marginal profit is equal to marginal cost. Perfectly competitive markets are defined by a homogeneous product, many sellers with low market share, and no barriers to entry or exit. These firms cannot differentiate their products, and their customers have highly accurate information.

Check out my video on the topic: https://www.youtube.com/watch?v=Ko2vplHn2dY

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Looking to level up your English-speaking game? Whether it’s nailing those corporate presentations, acing employment interviews, or slaying any public speaking situation, I’m here to help you shine! Let’s unlock your full potential together!

Join our courses: https://docs.google.com/forms/d/e/1FAIpQLSd5Y2UyeID8uVRuLD1-OxuF-0lbIDkap53MJxFQ34ucMuQ44g/viewform?vc=0&c=0&w=1&flr=0
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Simple Present Tense: How to Use It, With Examples

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The simple present is a verb tense with two main uses.
We use the simple present tense when an action happens regularly (or unceasingly, which is why it’s sometimes called present indefinite). Depending on the person, the simple present tense is formed by using the root form or by adding s or es to the end.

I feel great!

Pauline loves pie.

I’m sorry to hear that you’re sick.

The other is to talk about habitual actions or occurrences.

Pauline practices the piano every day.

Ms. Jackson travels during the summer.

Hamsters run all night.

Check out my video for more: https://www.youtube.com/watch?v=XKcWvrcEL-o&feature=youtu.be

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Looking to level up your English-speaking game? Whether it’s nailing those corporate presentations, acing employment interviews, or slaying any public speaking situation, I’m here to help you shine! Let’s unlock your full potential together!

Join our courses: https://docs.google.com/forms/d/e/1FAIpQLSd5Y2UyeID8uVRuLD1-OxuF-0lbIDkap53MJxFQ34ucMuQ44g/viewform?vc=0&c=0&w=1&flr=0

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