Tag Archives: Seth Godin

Ce mă enervează

Trotinetiștii care circulă cu viteză pe pistele pentru biciclete și în parcuri fără să se asigure, printre copii, animale de companie și alte „persoane” care doresc să se relaxeze și să se bucure de puțină liniște și pace.

Am aflat cu stupoare că săptămâna trecută a murit o femeie într-un accident cu trotineta electrică.

Sunt biciclist de la 5 ani. Nu mai țin minte de câte ori am căzut cu bicicleta, încă mai am semne de bună purtare cum se zice în popor. Și din vina mea, și din vina „ecosistemului” …

Totuși, NICIODATĂ nu mi-am pus problema să îmi iau trotinetă electrică.

De ce?

În comparație cu o bicicletă, trotineta este extrem de instabilă. Iar la orice denivelare există posibilitatea unei căzături deoarece e greu să te echilibrezi pe trotinetă. Pe bicicletă e altceva: ai frâne, te echilibrezi cu piciorul sau, în cel mai rău caz, te arunci într-o parte.

Odată, eram în Herăstrău în spatele unor trotinetiști care, fără să se asigure, au schimbat direcția de mers; dacă eu nu eram atentă și nu aveam frâne bune, ne-am fi ciocnit. De atunci, îi evit.

Sunt convinsă că există un marketing foarte bun în favoarea utilizării trotinetelor electrice, dar…

Tocmai citeam următoarele, cu precizarea că și marketingul politic e tot cam la fel:

Marketingul este atât de puternic în ziua de azi, încât marketerii au un nou tip de responsabilitate: nu doar pentru obținerea de profituri pe termen lung, ci și pentru viabilitatea pe termen lung a piețelor. Nu este nici etic, nici inteligent să faci avere pe seama vieții celorlalți oameni și epuizând în mod inutil resursele noastre comune. Armele nucleare au ucis o mică fracțiune din numărul oamenilor, comparativ cu numărul victimelor produse de marketingul imoral. Este timpul să ne dăm seama că pe Pământ ar putea să nu existe arme mai puternice decât marketingul.
– Seth Godin

Which is the best website to learn about digital marketing?

I have written and answer at Quora.

I do believe there are many wonderful digital marketing websites, but everything I know about marketing and digital marketing I have got it from Seth Godin: Seth’s Blog

Also I particularly enjoyed his Icarus Deception:

“Author James Elkins writes of the three components necessary for someone to become an artist: seeing, making and the tabula rasa.
First, students need to learn to see. They have to see the world as it is without labels, without knowing the name of what is seen.
Second, they are taught how to make. How to use hands or voice or body to take what they see and reflect it back to the world.
And third, and most difficult, the artist starts with a blank slate. Art must be done for the first time, not repeated, and that first stroke, those first words – this is the source of our fear.”
Seth Godin – The Icarus Deception

“A great story is true. Not necessarily because it’s factual, but because it’s consistent and authentic.” – This has become my guideline in everything I write.

Art – Jennifer Diehl.

Communicating online

Communicating online from Seth

“It’s possible, with effort, to transform business communications (and schooling) away from the top-down, synchronized, compliance-focused, off-the-record, hierarchical and slow status quo to something significantly more fluid and powerful. But we’ll need to do it on purpose.”
https://seths.blog/2020/03/communicating-online-the-big-leaps/

Incredible art by Daniel Merriam.

Of Serendip

There is a very old folktale that dates back to the Sassanid Empire about the Three Princes of Serendip, who travelled the world, making discoveries. These seemed to be accidental, but the discoveries were reinforced by the princes’ wisdom in recognizing and taking advantage of these apparent accidents. During the 18th century the art historian and antiquarian Horace Walpole brought the word “serendipity” into the English language based on this story, in which the heroes were “always making discoveries, by accidents and sagacity, of things they were not in quest of”.

Be of Serendip. Indulge in the freedoms of travelling, vicariously or not.

Education and experience do not come from a paper. I have two main papers, but the most important papers are the ones I have been filling since I started doing the work I am proud of, the work that I have sent and showed to perfect strangers while making decisions in times of eclipses of mind and ideas.
We have skills, as stated in our papers, nevertheless the ones we need to sail the murky waters of translucent innovation and the rock-solid skills of a bootstrapper are still pending…

“There are more tools, resources and opportunities to become a bootstrapper today than ever before. To begin with a market that needs your help, a contribution you want to make and the willingness to put in the effort and to create something of value.”
Seth Godin

“Any sufficiently advanced technology is indistinguishable from magic.” –Arthur C. Clarke
Use the magic at your hands to solve problems, make connections, open doors, make a difference aided by your new found freedom.
Your freedom is your new-found land, your Serendip.

Freedom is novelty in thinking, words, ideas. Each day comes with a new attire of projects. Finish some of them, mold some into new stuff. Your stuff… Show your stuff to new people. Send something that you yourself have woven.

Nevertheless, some days would be spent drifting while hope gets eaten by a dragon. But as an entrepreneur, there is just one way available, that of gritty positivism. Otherwise, you’ve got yourself a problem, solved when silvery hope shines again, lit by your work and the people you care about.
Iulia Halatz

Art – Eclipse by Konstantin Korobov.

http://blog.seocopywriting.ro/2017/04/04/success-as-craft-of-magic/

I am delighted that five of my poems were included in the Sudden Denouement Anthology Volume I. The anthology is now available on Amazon.com and Amazon.co.uk.

Art

“Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. An artists is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. Art is a personal gift that changes the recipient. The medium doesn’t matter. The intent does. Art is a personal act of courage, something one human does that creates change in another.”― Seth Godin

Art by Eyvind Earle.

The Three Foundations of Art

Writing anything original is art whether it is a review, a letter, an email, a cover letter, a presentation, a poem … Everything is art because it is a singular assembly of words never written before.
“Author James Elkins writes of the three components necessary for someone to become an artist: seeing, making and the tabula rasa.
First, students need to learn to see. They have to see the world as it is without labels, without knowing the name of what is seen.
Second, they are taught how to make. How to use hands or voice or body to take what they see and reflect it back to the world.
And third, and most difficult, the artist starts with a blank slate. Art must be done for the first time, not repeated, and that first stroke, those first words – this is the source of our fear.”
Seth Godin – The Icarus Deception

First, you are leaving your corporeal body and seeing with inverted eyes to “quiet your cleverness”. Seeing what could be, and not what it is, as in Samuel Butler’s study of hypothetics at the Colleges of Unreason (Erewhon). Turning our own good poetry of the seen into the hypothetical language or the poetry of the unseen.
Second, as in learning how to use our imagination and the words of the unseen to create something first taking shape in ink from your pen.
The last, the most painful and fearsome act, the blank sheet of paper awaiting to be filled by you, by your drawing of new sounds and thoughts. You do not know if it is good, but if you do not know, then it is good.
Have words drop numb at your touch and arrange them in easy-to-carry-in-the-heart images.

The unique magic of Michael Cheval’s imagination is always a source of inspiration.

© Iulia Halatz

I am delighted that five of my poems were included in the Sudden Denouement Anthology Volume I. The anthology is now available on Amazon.com and Amazon.co.uk.

We are all Arya Stark

We are all Arya Stark, the girl with many faces. And aren’t we all enthralled with the Game of Thrones?!

She started small and acquired invaluable life lessons. We have done that, too. Minus the cruelty. However we can be cruel in our own words (and worlds).

We are all marketeers. We all sell something: our skills, our time, our successes, our failures, our dreams, our words, our ideas…
Then there are the communicators and the writers we are to be or become.

Last but not the least, we are the ones who smile first. This is the most important – I am always the first to smile…and the teacher, the negotiator, the entrepreneur, the seeker of new ideas, the communicator, the salesperson and the sportsperson.

We all wear many faces because “Your job is not to do your job but see what to do next”.
Seth Godin

…or who to change into.

 

Christian Schloe 2

 

 

 

 

 

 

 

 

 

 

 

 

Art by Christian Schloe.