Category Archives: Entrepreneurship

START ENGLISH NOVEMBER NEWSLETTER

We have published our November newsletter, which includes tips and tricks about English and SEO, writing tips, copywriting tips, the word of the month, the mistake of the month, one article per month on business, business development, economics, marketing, and a free 6-hour course for companies.

Please feel free to join in: https://www.linkedin.com/pulse/start-english-november-newsletter-iulia-halatz-qtdzf/

Great Expectations

Charles Dickens was right. We are crushed by our great expectations. Eventually, we are left with the bleak light as reflected in the shards of our broken dreams.
What about success? If expectations match our dreams, we retain a bit of glamour and joy. In our working lives and business, we pair customers’ expectations with our product. We deliver real value.

Success is like dismantling a rainbow, analyzing it piece by piece, color by color, and still believing in it and still seeing what’s behind it. Delivering real value is like delivering a rainbow, in one shape or another.

What about the money? The face value of success is primarily money, of course, and hence the conundrum. Lately, I have met people with their dreams all shattered and broken—people who have failed manifold. Still, they are happy with many things and with the knowledge. After all, time and feelings pass like quiet dreams—like the ones who didn’t dare shout their urgency to come into being. Failure is not a tragedy. Learning and preserving faith in you and your dreams are the other facets of success.

Perseverance. Kintsugi is the Japanese art of repairing broken pottery with lacquer dusted or mixed with powdered gold, silver, or platinum. It is not only about going on, fighting on, and repairing what went wrong, but doing it in precious ways—in gold, platinum, and with love. Life is about repairing. Building and repairing mistakes Do happen and menace our fragile construction. It takes patience and strength to repair unaltered happiness with gold.

Positivism and dedication. Give your best, as people deserve the best that can be done for them. Play the most beautiful and colorful tune ever. Nonetheless, the song can charm, unite, or divide. Nothing to be done, but repair and redo the song in blue, green, and red precious words, ready to take over worlds and hearts. As well.

Crescent hearts

“Perhaps the crescent moon smiles in doubt at being told that it is a fragment awaiting perfection.” – Rabindranath Tagore

Perhaps we are waxing moons smiling vainly at being told we are about to draw the perfect circle of frightful dreams and bittersweet hope.

Perfection?
To start with a crescent heart that desires deeply to become round one day.

Art by Duy Huynh.

Servicii de SEO copywriting

“The best SEO is great content” – Seth Godin
Conținutul original și updatat face diferența.

Strategia și tehnicile de optimizare SEO implică design și cuvinte. Nu neapărat în această ordine, deoarece și design-ul se construiește din cuvinte.

Scriem texte personalizate și optimizate pentru site-uri și magazine online pentru plăcerea clienților tăi și a ta, deoarece site-ul tău va performa mai bine și va ajunge pe prima pagină Google.

Serviciul nostru de scriere de texte SEO este conceput pentru a optimiza conținutul site-ului tău, astfel încât să genereze mai multe lead-uri și vânzări. Vom scrie descrierile produselor, postările de pe blog și alte pagini importante de care aveți nevoie pentru a-ți ajuta afacerea să crească.
Performăm optimizare SEO on-page și folosim cuvintele cheie adecvate în textele dedicate domeniului tău de activitate. Pentru textele existente de pe site-ul tău, facem un audit de conținut și venim cu soluții și strategii pentru îmbunătățirea și optimizarea textelor existente.

Agreăm un brief clar. Venim cu propuneri și strategii. Livrăm la timp cu drag și analizăm impactul și performanța textelor noastre.

Dar, înainte de a ne apuca de scris, trebuie să facem un audit SEO al site-ului tău și să stabilim o întâlnire la care vom discuta despre cuvintele și expresiile cheie pentru care dorești ca site-ul tău să performeze (și dacă acest lucru este posibil) și despre site-urile concurente.

Te așteptăm pe pagina noastră de contact!

http://www.seocopywriting.ro/ro/contact.php

Art – Adele Karmazyn. Sursă – Pinterest

The Future is ‘Phygital’

Eric Hazan: We are entering the world of “phygital”—physical and digital at the same time, where there is not a physical world or digital world in retail, but rather a completely connected one.

Read more on https://www.entrepreneur.com/article/422966

Art – The New Yorker Cover – 1930

Creative Writing Course

Do you want your emails, reports, and letters to stand out? Would you like to develop your ideas into powerful pitches? And do you dream of finding a clear, concise style of business writing that will make your work stand out from the crowd? This is the course for you.

Creative Writing for Business is a fresh, practical course for marketing and communication professionals. It offers how-to techniques, practical advice, and real-world examples to improve your written materials across all media: websites, brochures, proposals, and more. It’s available through the Learning On Demand library.

Creative Writing for Business is an engaging course that helps business professionals find their voice, discover and develop a range of new writing ideas, and harness the power of words to persuade and inspire.

If you’ve already been writing for your company, this course will give you the skills to write in a more creative way. If you haven’t written for your company yet, this course will give you the skills you need to feel confident about taking on that role. Either way, this is a must-have tool for any writer who wants to learn and practice successful business communication.

Content creation is a massive task to tackle. We start with the story without which your business wouldn’t exist. It might be the simple story of how you got the idea or how your idea came into being.

Writing is like mining for gold. We need to drill, excavate, and blast through a huge amount of rock before we find a vein of gold. Once found, we deliver your content writing, business writing, SEO writing, and creative writing with joy, as we have a flair for writing in different styles at affordable rates.

My unique teaching style focuses on fundamental business ideas while assisting you in writing with clarity in mind. I will walk you through the steps of developing a process strategy, defining a policy and procedure, conveying performance objectives, and creating professional papers for your business.

I prompt you to start writing with “The truest sentence that you know“.

We’d love to hear from you!
http://www.seocopywriting.ro/en/contact-us.php

Art – Alexander Akerbladh (1886 – 1958)

Love nebula

“Tenderness is the currency of love”

I believe that above everything there hovers a Nebula of love.
And randomly, one builds a stairway to the nebula and starts throwing buckets of love to you.

Because it is sweet and warm, you confuse it with wild rain drops in midsummer or huge snowflakes or just candy floss.

Whenever I feel the beautiful rain and the snowflakes thawing fire on my cheek, I’ll know you’re there in the nebula, dumping buckets full of love in my head…

Featured on Medium/ the Blue Insights publication.
https://medium.com/blueinsight/love-nebula-2c4097008761

Art – Haruyo Morita, Love Letter. Source: Facebook

What do copywriters do?

Content creation is a massive task to tackle. We start with the story without which your business didn’t exist. It might be the simple story of how you get the idea, or how your idea came into being.

Writing is like mining for gold. We need to drill and excavate and blast through a huge amount of rock before we find a vein of gold. Once found … We deliver your content writing, business writing, SEO writing and creative writing with joy as we have a flair for writing in different styles at affordable rates.

Our lives are made of floating stories. Ours or others. Making them visible is the copywriter’s job.

I strive to make my clients’ stories visible and in doing so I need:
1.The brief.
2.A communication strategy with a view to topics that interest real clients.
3.An objective and carefully designed keyword strategy.
4.The answers to the following questions:
– Do you have a style guide?
– Who is your online competition? Why do you consider them competition?
– What do you sell? (Besides jewelry/ training services/……)
– What is your unique sales proposition?
– What are your company’s benefit statements?
– What are the most common objections to overcome?
– What is your off-page SEO strategy?
– Do you like your site’s voice?
– What primary actions do you want readers to take?

And because content is King but distribution is King Kong:
– How will the content be promoted?
– What social media platforms are working for you?
………………………………………………………………………………………………………………

I also write poetry, short fiction and I make my stories and endeavors visible in the eyes of the community, as local councillor of my district.

When your writing goes smoothly the world looks like this:

Art – Ivan Myasoedov

Develop your “Body of work, and your cohort”

I teach a Creative (business) Writing course online, so, when I started, my first step was to build a website and adorn it with all the details with a view to my courses. Nevertheless, I first started writing on my blog in 2014, which prompted me to start teaching about it, along with my other business, finance, and legal courses.

But building up a website, optimizing it, networking, and writing blog posts every day takes a lot of time and tremendous amounts of work, also because search engine optimization is a lifestyle for a website, as one can never say, “I have just finished optimizing your website, my work is done.”

Other tips (borrowed from the great Seth Godin) are concerned with developing your reputation, your Body of work, and your cohort.

I do hope these have been helpful for you, and I wish you an enduring and wonderful career in teaching.

Art – Henrik Nordenberg. Source: Pinterest

From my Substack newsletter
https://iulia.substack.com/p/develop-your-body-of-work-and-your